iOS app design: principles and inspirational examples

October 29, 2024
iOS app design - tips and examples

Designing an iOS app prototype? Get inspired with these top tips and 30 awesome iOS app design examples!

Designing an app for the iOS platform? Need a little inspiration? Don’t worry, you’ve come to the right place. Designing apps for iOS is similar to designing apps for other OS. However, Apple is slightly less flexible than other platforms like Android and there are a few strict guidelines set out in their Human Interaction Guidelines (HIG).

Start prototyping new iOS apps today. Unlimited projects.

cta download

In this post, we’ve rounded up the most important tips for designing iOS apps in your prototyping tool to make things a little more straightforward. We’ve also thrown in 20 of the best iOS app design examples to get your creative juices flowing.

Introduction to iOS app design

Creating an iOS app is all about prioritizing user experience and functional design. iOS apps are designed to feel smooth, familiar, and visually appealing, aligning with Apple’s philosophy of simplicity and user-centricity.

Mobile app interface with navigation and gesture interaction

What is iOS app design?

iOS app design focuses on building apps that are not just aesthetically pleasing but also intuitive for users. Apple emphasizes a clean and consistent experience across all its apps, with clear layouts and smooth navigation. The goal is always to create a design that helps users engage with the app effortlessly.

Why design for iOS?

iOS is one of the most widely used platforms, and its users have high expectations when it comes to the look and feel of apps. These users appreciate apps that offer a polished, user-friendly experience, and that’s a big part of what makes iOS design unique. Designing for iOS means understanding this level of expectation and delivering an app that feels right at home in the Apple ecosystem.

Designing for the Apple ecosystem

When designing for iOS, you don’t just focus on iPhones. Apple devices, including iPads, Apple Watches, and Macs, work together, providing a consistent experience across all platforms. Your iOS app must integrate smoothly into this ecosystem, enhancing the user experience across all devices.

Graphic of Apple devices including iPhone, iPad, and Apple Watch

Understanding Apple’s Human Interface Guidelines (HIG)

The Human Interface Guidelines (HIG) provided by Apple give developers and designers a clear path to follow. They aren’t meant to stifle creativity but to guarantee that the app you create works in harmony with the platform’s expectations. When you stick to these guidelines, you create an app that feels intuitive and familiar to iOS users, which is key to a successful product.

Start prototyping new iOS apps today. Unlimited projects.

cta download

iOS UI components

After understanding the fundamentals of iOS design and its importance, the next step is to focus on the key UI components that bring your app to life. These elements don’t just make the app look good, they help users navigate smoothly and interact with ease, creating that seamless experience we aim for in iOS design.

Mobile app design with side menu and navigation bar

Navigation components

Tab bars

Tab bars provide primary navigation across an app’s core features. You’ve likely seen them at the bottom of many iOS apps, with icons or text representing different sections. They make it easy for users to switch between main areas without getting lost, keeping essential functions just a tap away.

Navigation bars

Navigation bars sit at the top of the screen and help users move through hierarchical levels of the app. They usually include a back button that lets users return to the previous screen, giving them control without much effort. A well-placed navigation bar can turn a complex app structure into something simple and manageable.

Side menus and modals

When you need to show extra options or less frequently used features, side menus and modals come into play. Side menus typically slide in from the side of the screen and are useful for secondary navigation. Modals, on the other hand, temporarily take over the screen to focus the user’s attention on a specific action or information. The key is to use these components wisely so they don’t disrupt the flow.

Collection of UI elements: search bar, slider, button, and rating stars

UI components

Buttons, switches, sliders, and segmented controls

Buttons are the bread and butter of any app. Whether users need to submit a form, start a new task, or toggle a setting, buttons make those actions possible. Switches, sliders, and segmented controls offer additional ways for users to interact with content – like adjusting volume, toggling between views, or selecting options with a quick swipe.

Gestures

iOS apps rely on familiar gestures like swiping, pinching, and tapping. These gestures feel natural and allow users to navigate quickly without needing to learn anything new. Swiping can move them through lists, pinching zooms in or out of images, and tapping selects or opens something. These actions are second nature to most iOS users and play a big role in the overall user experience.

Hand gestures for mobile app interactions: move, slide, zoom, drag, flick, tap, swipe

Status bars, toolbars, and menus

The status bar at the top of the screen shows essential info like time, battery, and network strength. While it might seem like a minor detail, it keeps users informed without cluttering the screen. Toolbars usually appear at the bottom and offer quick actions related to the current screen. Together with menus, they help users find what they need without distracting from the main content.

Icons and symbols

Icons and symbols in iOS apps aren’t just decoration. They communicate meaning quickly and help users navigate without needing to read every label. Whether it’s a magnifying glass for search or a gear for settings, these symbols are simple but powerful. Keeping them clear and consistent is key to a well-designed app.

Design principles to design an iOS app

Now that we’ve covered the key components that shape your app, let’s take a closer look at the UI design principles that make iOS apps so intuitive. It’s not just about where you place buttons and icons; it’s about creating a cohesive experience where every visual and interactive element fits together naturally.

Visual design

App icon design

The app icon serves as the user’s first encounter with your brand. It’s more than just a logo – it’s a symbol of what your app represents. Keeping it simple and memorable is key. The icon should stand out but remain clear and uncluttered, reflecting the app’s identity in a way that’s easy to recognize at a glance.

Splash screens

When users open your app, the splash screen is the first thing they’ll encounter. A good splash screen loads quickly, connects visually with your brand, and gives users a smooth introduction to your app. Avoid overloading it with too many details – just a simple, branded welcome that sets the right tone is enough.

Custom branding

Brand consistency is essential throughout your app. Every screen, every button, and every font should feel connected to your brand. But the challenge lies in balancing consistency without making things feel repetitive. Colors, typography, and iconography all play a role in maintaining this connection across different screens, keeping the user experience seamless.

Icons representing iOS design principles

Asset requirements

Apple devices come in all shapes and sizes, so it’s important to make sure your images, icons, and other visuals look sharp on every screen. Keeping track of different resolutions and formats might seem technical, but it’s worth the effort to keep your app looking polished and professional, no matter which device users have in hand.

Choose your color palette carefully

Be careful in your approach to color. Your color scheme and how you deploy it will affect the user experience and usability of your iOS app design.

HIG recommends limiting your color palette to those that are in your brand logo throughout your design. Moreover, you’ll want to make sure that the colors in your palette work unanimously towards a more intuitive UI. Use the colors in your palette to consistently demonstrate various UI elements in a way that helps the user recognize the different parts of the interface.

Furthermore, with respect to warning messages, make sure to use a color like red in tandem with an icon like a triangle to make it clear when an error occurs.

Learn more about how to use color and alternatives to color to make UIs more operable for those with reduced vision in our guide to accessibility testing.

Use color to demonstrate interaction

The HIG recommend using tint colors for elements with interactivity. Tint colors are those that are more saturated with white and have a lighter appearance. If you do this, the user will have a much easier time distinguishing static elements from interactive elements. You might even consider using entirely different colors for interactive vs non-interactive UI elements.

Adapt your color scheme to light and dark appearances

Lastly, make sure your color scheme is adaptable to both light and dark appearances. The iOS system colors are all automatically adapted for both appearances, according to their semantic color system. Using the system colors for certain icons and elements in your iOS app UI design can save you time.

Use iOS custom typography where possible

Apple offers two main fonts: San Francisco and New York. These fonts are built to be flexible and readable across all devices. San Francisco works well for most of your text, while New York can give a more elegant look to titles. If you prefer using a different font, just make sure it’s easy to read, whether on a small phone screen or a larger tablet. Not sure about the best font for your users and your brand style? Check out this guide on the best fonts for mobile app design to help you decide!

When to use San Francisco and New York

For paragraph text and functional text (such as for navigation or instructions), we recommend using the San Francisco or New York typefaces as the majority of iOS app users will be accustomed to reading this font.

Example of text layout showing the use of New York and San Francisco fonts.

In addition to that, there are up to six different fonts for the San Francisco typeface, so you don’t need to worry about distinguishing text hierarchies for your user. Meanwhile, Apple’s New York serif acts as a complementary typeface for San Francisco, and is great for titles.

Don’t take up space with a logo

Apple’s HIG recommends reinforcing your brand, but you’ll need to make sure that your logo doesn’t take up too much screen real estate. This can get in the way of both content and navigation, to the detriment of the user experience.

Nonetheless, there are other ways of reinforcing your brand. The easiest and most recommended approach is simply adopting the same color scheme of your brand colors and using them for various UI elements throughout your iOS app design. You can use your brand palette for iconography such as glyphs, to highlight text and even for backgrounds or splash screens.

Don’t create your own light and dark appearance settings

When it comes to the light and dark appearance of your iOS app design, always avoid creating your own appearance settings. You don’t want to create separate settings that clash with the system wide settings on the user’s device.

Comparison of light and dark mode designs for a mobile app interface

By doing this, you could end up creating confusion and extra work for the user. This is because they’d have to turn two sets of switches on and off to control light and dark appearance.

Ensure adequate contrast in dark appearance

Next, for accessibility reasons, you’ll want to ensure the text in your iOS app design is still legible when in dark appearance. For example, if the user increases the contrast whilst in dark appearance, is there less visual contrast between the dark text and the dark background?

You can paste your color codes into this free Contrast Checker to ensure you’re providing the optimum contrast settings to put your design in line with international accessibility standards.

As long as your iOS app is in dark appearance, you’ll also want to make sure there is adequate contrast between the background and the foreground. An example of when this is necessary could be when modal sheets appear in the UI. You can do this by adhering to Apple’s HIG dynamic standard color guidelines.

Lastly, consider designing symbols for both light and dark appearance. To do this, simply design hollow glyphs with outlines for iOS light appearance and filled glyphs for iOS dark appearance.

Respect iOS gesture norms

Unless vitally necessary, try to avoid interfering with the systemwide gestures for the edge of the iOS device. This is because those gestures usually allow the user to access the Home screen, the Notification Center, the app switcher and the Control Center.

Illustration showing gestures for navigating between screens and revealing hidden content

Always use standard iOS gestures to complete standard tasks. Users are accustomed to these standard gestures across a wide range of iOS products and don’t generally appreciate having to learn new gestures for achieving the same action. An example would be the left-to-right swipe to go back to a previous screen.

Start prototyping new iOS apps today. Unlimited projects.

cta download

Choose elements that utilize iOS haptics

You can also make your iOS users feel at home by using standard UI elements that are compatible with iOS haptics such as sliders, date pickers and switches. Did you know that you could get full access to all of these standard elements using Justinmind’s iOS element UI kit?

For an elaborate guide on app interactions for all platforms, why not consult our guide to app interactions and gestures?

Create in-app navigation

As you probably know, iOS apps, unlike android apps and those of other OS, don’t have access native navbar. Instead, the apps themselves have to ensure they cater for the user’s basic in-app navigation. The HIG recommend that you should always place this navbar at the top of your iOS app design and include a back button (← or <) accompanied by the title of the previous screen.

For example, if your user is viewing a message from a particular contact, then your navbar would have the back button, followed by “Messages”. The user would then understand that if they press the back button, they would then go back to all messages. On the right, you should include things like edit, done and other features that are necessary in that display, or else further navigation options.

It’s also a good idea to rely on tried-and-true UI patterns where possible.

Design iOS apps quickly and easily with our free iOS UI kit.

Interaction design

Gestures

iOS users are familiar with a range of gestures like swiping, pinching, and tapping. These gestures feel natural and help users move through the app without thinking twice. Swiping, for example, is great for navigating between screens or dismissing content, while pinching is perfect for zooming in on images.

Illustration of user interaction gestures: move, slide, zoom, pinch, drag, flick, tap, and swipe

Tapping remains the most common gesture for selecting items or confirming actions. The key is to stick with these standard gestures where they make sense, ensuring users can interact with your app intuitively. Overcomplicating gestures can lead to frustration, so keep things familiar and simple.

Touch targets

When designing buttons and interactive elements, size really matters. Touch targets need to be large enough to accommodate finger input comfortably. If buttons or icons are too small, users might struggle to tap them accurately, especially on smaller screens. Apple recommends a minimum size of 44×44 pixels for touch targets to ensure that users can easily interact with the app without any frustration. A well-sized button isn’t just about usability – it makes the app feel more responsive and enjoyable to use.

Haptic feedback

Haptic feedback is an often-overlooked element that can add depth to the user experience. By providing subtle vibrations or tactile responses when users interact with certain elements, like pressing a button or toggling a switch, you can make the app feel more responsive and immersive. Haptics give users a physical connection to their actions, reinforcing their inputs and making interactions more satisfying.

Animation and transitions

Animations and transitions bring a sense of fluidity to your app. A smooth transition between screens or a subtle animation when an element appears can make the app feel polished and dynamic. 

Common animations include fade-ins, slide transitions, and even bounce effects for certain elements. The trick is to use animations thoughtfully – they should enhance the user experience without slowing it down. For example, a slide transition works well when moving between pages, while a quick fade can make pop-up elements feel less abrupt. Keep animations smooth and quick to maintain a sense of speed and fluidity in the app.

Advanced patterns

Now let’s explore some advanced design patterns that help organize information and improve how users interact with your app. These patterns ensure that the app remains intuitive, even when dealing with more complex content or actions.

Modal views and alerts

Modals and alerts come in handy when you need to deliver a message or get quick input from users without taking them away from the current screen. Modals are best for tasks that require focus, like confirming an action or filling out a brief form. They allow the user to interact without losing their place in the app. Alerts, on the other hand, are great for conveying urgent information, like errors or warnings, and should be used sparingly to avoid overwhelming the user.

Overview of modal views in mobile navigation with UI elements and layout.

Cards and list views

When you need to display a lot of content, cards and lists are your go-to options. Cards allow you to group related information together in small, bite-sized sections, making it easy for users to scan through. They work well for things like product listings or social media posts. Lists, on the other hand, are ideal for structured data, like contacts or settings, where users expect to find information in a clear, linear order. Both views help keep things organized and user-friendly.

Search and filters

Search bars and filters help users quickly find what they’re looking for, especially when dealing with large amounts of content. A good search bar is easy to access and instantly responsive, while filters allow users to narrow down their search results without frustration. When designing search and filter functions, it’s important to make them flexible, users should be able to search using keywords, categories, or other criteria that fit the content in your app.

Forms and data entry

Forms are where users input important information, so making them as easy as possible is crucial. Text fields should be clearly labeled, and dropdowns should offer logical choices. Keep forms simple by breaking them into manageable sections if needed, and use clear instructions to guide users. The fewer fields, the better, only ask for what’s necessary to avoid overwhelming users.

Multiple devices

When designing for iOS, your app isn’t just going to live on one device. It needs to look great and work seamlessly across iPhones, iPads, and everything in between. Let’s take a look at how to adapt your design for different devices.

iPhone and iPad differences

Even though iPhones and iPads share the same software, their screen sizes and how users interact with them can be quite different. On an iPhone, users tend to stick to portrait mode, while on an iPad, switching between landscape and portrait is much more common.

Your design needs to shift naturally between these formats. For example, what might work as a simple single-column layout on an iPhone might feel cramped on an iPad. By adjusting layouts, you make sure your app fits comfortably on any screen.

Adaptive layouts

One of the best ways to handle different screen sizes is to create layouts that adapt. This means building your interface so that it adjusts depending on the device being used. Whether your app is opened on a smaller iPhone or a larger iPad, the design should still feel natural. Adaptive layouts let your app flexibly respond to the screen size, keeping things looking sharp and functional.

Auto layout

Auto layout takes the guesswork out of making your app responsive. Instead of manually tweaking every element for different devices, Auto Layout helps you set rules so that buttons, text, and images stay where they should, no matter how the screen changes. It’s about making sure the design holds together whether the user rotates their device or switches between portrait and landscape.

Safe areas

With notches, home indicators, and various screen shapes, you need to make sure that important parts of your app aren’t hidden or cut off. That’s where safe areas come in. They keep your content clear of these hardware elements so that buttons, text, and other key pieces of your app are always easy to see and use. It’s the kind of detail that makes a big difference, especially when users switch between different devices.

Start prototyping new iOS apps today. Unlimited projects.

cta download

The best templates for iOS app design

When it comes to iOS app design, having the right templates can make all the difference. In this section, you’ll find a selection of carefully crafted templates that highlight various styles and functionalities. 

Each one is designed to inspire your creativity and streamline your development process. And guess what? The first ten templates are available for free download, giving you the perfect opportunity to start your next project with ease. Let’s check them out.

Kryptonite cryptocurrency app

The Kryptonite crypto iOS app design feels like a smooth onboarding experience from the moment you open it. The sleek, black card visuals stand out immediately, hinting at a premium service, while the clean white background keeps things effortless and approachable. 

The interactive elements are subtly placed, guiding you forward without needing to shout for attention. The branding is sharp and minimalist, blending seamlessly into the flow of the design. It feels like you’re stepping into something well-thought-out, with every detail in its place, ready to get started.

Download template

iOS app interface for cryptocurrency management with user accounts and balance details

Music player app

This iOS music app design immediately taps into personalization and smooth navigation. Designed with iOS app design principles, it makes excellent use of dark mode, which not only enhances the user interface but also saves battery life on iPhones.

The section is intuitive, and artist icons stand out, making discovery something easy. The rounded icons and the seamless transitions reflect classic iOS design aesthetics, ensuring familiarity for iPhone users. It’s a refined experience that feels like it belongs on any iOS device, from the first tap to the last.

Download template

iOS music player app design showing different screens

iOS e-commerce app design

Imagine scrolling through your favorite products with a design that feels as seamless as browsing on any iOS device. This iOS e-commerce app design effortlessly brings products to life with bold, clear visuals and an intuitive layout that’s easy to navigate. 

The minimalist approach keeps the interface clean, allowing users to focus on what matters – exploring product details without distractions. Smooth transitions and familiar gestures make shopping on an iPhone or iPad feel second nature, perfectly blending functionality with iOS design principles for a fluid, enjoyable experience.

Download template

TV shows tracker mobile app

This iOS app design keeps things straightforward, helping users stay updated on their favorite shows. The bold yellow theme contrasts beautifully with the minimalist layout, making the app visually striking without being overwhelming. 

The simple and intuitive design ensures that tracking viewing progress feels effortless. Every element is focused on giving users the information they need without any clutter, fitting seamlessly into the familiar iOS app design experience.

Download template

iOS app design for tracking TV shows with episode information

Booking meeting rooms app

Finding the perfect meeting room has never been easier, especially when designed with iOS users in mind. This app lets you filter by preferences like soundproofing, Wi-Fi, or available projectors, with clean icons and smooth navigation reflecting Apple’s signature style. 

The design isn’t just about looks, it’s about making the process seamless, from filtering to booking. The modern layout, intuitive interface, and fluid transitions help elevate the experience, fitting naturally within the iOS ecosystem and making meeting room reservations as efficient as possible.

Download template

iOS app design for booking meeting rooms with features.

Secondhand app

This iOS marketplace design gives off a clean, friendly vibe, making it easy to find and explore different categories like fashion and electronics. The color palette is soft yet lively, ensuring items like sneakers and cameras pop without overwhelming the eyes. Each listing shows just what you need – image, price, and a simple description. 

The smooth navigation bar and icons guide users naturally, creating an experience that feels less like browsing and more like discovering. The design keeps things easy, while still offering an intuitive, enjoyable journey through the app.

Download template

Marketplace app displaying second-hand items with pricing and descriptions.

Magazine iOS app design

The Magazine apps on iOS come with unique design challenges, but this one keeps things simple while standing out. Instead of overwhelming users with options, it opts for a clean, minimalist look. The bright accent colors against black-and-white images bring attention where needed. Swipe gestures allow readers to navigate effortlessly between sections, making it a smooth and user-friendly experience. 

The app feels distinctly made for iPhone, blending seamless navigation with a reading experience that’s perfectly suited for mobile consumption.

Download template

Magazine app layout with article previews and notification center.

Fitness clothing store app

The truth is, this iOS fitness clothing app captures attention with its dynamic design. The vibrant image of an athlete in motion instantly sets the tone, emphasizing energy and movement. Its layout is clean and efficient, highlighting key products without clutter, all while maintaining a sleek, modern aesthetic.

Navigating through the app feels natural, making it easy to browse through the collection, aligning perfectly with the active lifestyle it promotes. It’s a perfect balance between visual appeal and practicality, designed for seamless, fast shopping.

Download template

Fitness clothing iOS app design featuring new releases and product details

Shoe ecommerce iOS app

Another great example of a smooth and visually appealing iOS app design. This one focuses on user-friendly navigation, with clear categories that make browsing products something very easy. 

The color scheme subtly directs attention to the products without overwhelming the user, while icons and buttons are simple, modern, and intuitive. With everything laid out neatly, users can easily switch between product details and categories, ensuring a seamless shopping experience on iOS. This layout demonstrates how functionality and visual design blend harmoniously in mobile shopping apps.

Download template

Shoe ecommerce iOS app design displaying trending items and shopping cart

Bookshelf app

This design combines simplicity and functionality, making it perfect for a digital bookshelf. It organizes books into categories creating a clean and structured layout that enhances the user experience. The search bar at the top is a useful addition for finding specific books quickly, and the navigation at the bottom makes it easy to switch between sections.

 It’s a well-crafted iOS app design that blends practicality with aesthetic appeal, ensuring smooth user interaction.

Download template

Mobile app interface for a bookshelf app, displaying featured books and detailed book information.

Parcel delivery iOS app design

This parcel delivery iOS app design makes great use of pastel color and bold photography. The navigation is easy with a search bar at the top of the home page and a back button at the top of each product page for quick navigation back to the home page.

iphone-x-app-design-inspiration-ux-design-gloria-qiu

However, the only thing we might change here are the arrows for navigating the image carousel. Having the same arrows for returning to the previous screen and navigating the carousel may prove anti-intuitive for users. Never have the same symbols for functions that do two different things as this can actually confuse the user.

Property developer finder

This is a concept of an iOS app of a property developers locator. This is a clean and colorful app design that looks easy to use. The compass needle on the taskbar intuitively takes the user to a map of their location.

iphone-x-app-design-inspiration-ux-design-ghani-pradita

We also like that beside the list of each of the property developers, you can see a miniature line chart indicating their current popularity.

Social fitness iOS app

Fitbudy is a social fitness iOS app design that lets users find others with similar workout interests to their own. With balanced proportions and all the information presented clearly and succinctly, we are fans of the UI design already.

iphone-x-app-design-inspiration-ux-design-gabriel-panuescu

However, there are two things we might change. The first aspect would be the consistency of the button design – some look clickable and others have a purely flat design. Another aspect we would change is perhaps the worryingly recurring red theme as this might make it difficult for the user to distinguish error messages from normal elements. And errors are something you want to highlight in stark contrast to users, especially when filling out forms.

Wine searcher

Both the screens of this wine searching iOS app design work well together. First, the user is greeted with an attractive onboarding screen where they have to select the style, taste and region they favor the most.

On the next page, the wine list is presented with a groovy, funky font and sans serif adorns all the functional, navigational copy. Another plus is that the same smooth pastel beige undertone and silver font is used throughout, adding a sort of toned-down prestige throughout the app.

iphone-x-app-design-inspiration-ux-design-tom-koszyk

However, if there’s one thing we’d change, it’s the left-facing arrow button at the top pointing to “top wines right now”. This may be confusing as users might expect a left-facing arrow to bring them back to the previous screen. As a result, this button and copy would probably be better off placed to the right.

Social media iOS app concept

This social network iOS app design was made to introduce the iPhone 1- form factor. What we like is that the designers took full advantage of all the on-screen real estate available to them without creating a stuffy, cluttered effect and allowing all the elements to breathe.

iphone-x-app-design-inspiration-ux-design-shakuro-digital-agency

What’s more, the interactions required to navigate this app are fun, quick and snappy, and the majority of the screen is dedicated to imagery, with an expandable menu that the user can drag up from the bottom. This shows the designers really considered the content that would be most important and appealing to the user and adjusted the visual hierarchy of this iOS app design accordingly.

Start prototyping new iOS apps today. Unlimited projects.

cta download

Recipe app concept

Here we have a recipe iOS app design. What’s special about a recipe app you might ask, there are lots of them. We chose this one because it uses the striking combination of captivating imagery against a porcelain white background to create a clean vibrant effect and make the user want to tap on a recipe to cook up a storm similar to the one in the pictures.

iphone-x-app-design-inspiration-ux-design-ryan-johnson

Above all though, what appeals to us is the simple app architecture and the on-screen UI layout of the content. There are four different recipe categories, through which the user can navigate by swiping through a carousel. They can then tap on one to view the description and instructions, then tap a simple arrow button to return to the previous screen. Nothing special there, but then again, navigation that makes sense is often unnoticeable!

Invoicing app concept

This “complex” invoicing app concept does a great job at making the navigation and the UI as simple as possible. A clear UI and easy navigation makes your receivables and payables an episode of Tom and Jerry.

iphone-x-app-design-inspiration-ux-design-kamil-janus

One thing that makes this iOS app design stand out is the fact that affirmative action buttons are in green, such as the save button, the edit button and even the play button for the invoice ageing feature.

City guides iOS app design

City guides is an interesting iOS app design in that it took its inspiration from the 2014 Facebook paper app. It makes use of card elements to display iconic images from around the world and an excerpt text to briefly sell the location. What we like is the simple concept behind this iOS app design: powerful imagery with easy navigation.

iphone-x-app-design-inspiration-ux-design-jae-seong

The in-app navigation design is easy – there’s a top navbar with a back, like and share button and the user can also lookup locations in the search bar. When the user starts to type in the search bar, the rest of the screen is rendered blank by the action. This reserves the rest of the screen real estate for the native iOS keyboard and to display the suggestions that come up as the user types.

19. Banking app

This challenger bank iOS app is perfect for inspiring you to create any kind of financial app or dashboard design. The first thing the mind is stricken by is the vibrant medley of credit and debit cards and elements on the screen.

iphone-x-app-design-inspiration-ux-design-ishtiaq-khan

The designer made great use of smooth pastel colors and made great use of negative space to allow all of the different elements to breath. This has the effect of allowing the user to absorb multiple details at once without getting distracted.

Learn more about how to design a challenger bank in our post on banking app design patterns.

Lastly, the deep flat design gives the buttons and other elements in this iOS app design a raised, clickable effect.

Craigslist

Taking inspiration from the Craigslist website’s lifelong minimalist design, this Craigslist iOS app design somehow manages to transform it while seemingly providing the same desktop experience in the user’s pocket.

iphone-x-app-design-inspiration-ux-design-hernan-vionnet

This designer achieves this by taking the original color scheme of bold blue and adding in some very light and unobtrusive pastel shades in the background for a new, enhanced feel.

Event planner

This event planner iOS app design is the perfect inspiration for how you can use simple color and typography to set your brand apart from the rest and create a memorable experience for the user.

Throughout the app, the designer makes use of the customary San Francisco sans serif font for the functional, navigational feature, but then switches to brutalist bold print that gives the same impression of the kind of type used on traditional printed tickets. This iOS app design’s strategic use of bold colors grabs attention and focuses the user on the content being presented. These colors, which run throughout this iOS app design can also be used to reinforce the colors in the branding palette.

iOS app design - Event Planner UI

On top of that, the designer makes use of the standard iOS elements to which the haptic touch can be taken advantage of in order to offer the typical iOS user an intuitive experience. Examples of this are the seat picker, the date picker and the toggle UI to turn push notifications on or off.

Task planner

Our next dose of inspiration comes from a task planner iOS app design. The idea is that the user can use this app to create habits, set goals and manage their day to day chores.

iOS app design - Task Planner UI

It boasts a great color scheme to help reinforce branding but also makes use of the iOS standard system colors which work great under all contrast settings, lighting conditions and also adapt well to dark appearance when it is switched on.

Note taker

This is one that you may very well want to take note of. Bruce Lee once said “be like water” when discussing adaptation. This note taking iOS app design is a brilliant example of how you can make a UI that works great in both light and dark appearances. It shows you how a contrast can easily be achieved between both background and foreground elements.

iOS app design - Note Taker UI light and dark appearance

Interestingly, it also shows that we’re not only restricted to the use of the San Francisco and New York typefaces – this iOS app design also incorporates the Roboto style from Google Fonts.

Ecommerce

Here’s a colorful juice ecommerce app. Were we seduced by the colors? Yes, maybe. But that’s not the only thing iOS app design has to offer. It also capitalized on the space available to bring stark relief to the elements onscreen and to make the UI clearer. A clear UI helps the user achieve the one thing on their mind – their need for juice.

iOS app design - Ecommerce UI

Each item on the list stands out with different colors – even the date pickers change colors according to the list item. Some might say that these colors shouldn’t deviate. However, in this case it works as it is a largely repetitive element.

Smart home iOS app

This smart home iOS app design is another marvelous example of a functional dashboard app with a clean, minimalist aesthetic. But do minimalist and dashboard design go together? This app iOS app design is proof that they indeed can.

This app lets the user keep track of all the different devices operating in their smart home. The demand for these kinds of apps could be set to increase prolifically in the coming decades as more and more smart products flood the market.

iOS app design - Smart Home UI

This iOS app design makes use of sliders for temperature settings and fan speed sliders and draws on a semi flat design with a UI full of buttons asking to be tapped. The elements in this app UI are also a great opportunity to make use of iOS’s haptic touch feature to enhance the user experience.

Children’s reading app

This iOS app design serves as great inspiration for a children’s reading app. Bold colors contrast nicely with the softer pastel shades in the background. Glyphs in the taskbar vary between being bold highlighted colors and grey depending on which screen the user has selected.

iOS design - Children's reading app UI

Semi flat design with light shadowing helps the UI distinguish between foreground and background items. The only thing that might be better done differently would be to extend this technique onto the actual card buttons themselves as well. Apart from that, we can’t complain – everything is stellar!

Drum school app concept

Here’s one that’s a little more niche. This drum school mobile iOS app design was created by a designer who took inspiration from the shockingly bad design of her difficult-to-use drum school’s app.

This iOS app design goes in for simple navigation, with nothing surplus to the user’s requirements. It capitalized on screen real estate to create big icons, buttons and space for elements to breathe, helping drum students get straight into learning.

iOS design - Drum School app UI

It’s also a sterling example of how a UI design can be set up to easily adapt to both light and dark iOS settings. All that has to be done here is to change the background and font and glyph colors. This is because the rest of the elements work against both white and a dark background.

File manager

File management can be boring. Most people, when being honest with themselves, might admit to only thinking about this task when memory starts to be a problem. This file manager iOS app’s designers understood this and attempted to take the headache out of the task.

They make full use of the screen real estate to present all elements in an inviting, minimalist, flat style, with the add file button slightly raised to encourage the user to start adding files immediately. We particularly like the eye-friendly donut chart giving a brief summary of how much space is being used.

iOS app design - File Manager UI

We also like the navigation, ordered by the hamburger icon in the top left and the way the app seems easy to navigate with the back arrow pointing back to the homescreen – it’s just missing the copy reminding the user which screen they would be returning to.

Tutor finder

Finding the right tutor can be tricky, but Tutoristic’s iOS app makes it feel effortless. Its design features a clean, user-friendly interface that balances vibrant accents with practical functionality. Each section flows naturally, guiding users to search for tutors, explore profiles, and schedule sessions with ease. 

The navigation is intuitive, and the app’s color palette adds a welcoming, engaging touch that feels professional without being overwhelming. Whether you’re a student or a tutor, Tutoristic’s design simplifies the process, keeping everything just a tap away.

Tutor finder iOS app design with live classes and tutor selection options.

It uses a funky app design to make the user feel less intimidated by making great use of a bold and mono color UI theme and simple navigation to make the user feel at ease in the app.

Meditation iOS app

Yes, another meditation app! Meditation apps are great, but there are so many of them on the market! Even so, the design of this one stands out nicely. It provides a place to help the user improve the quality of their sleep, meditation and general state of mind.

It also happens to be a great example of how you can organize content in a way that visual hierarchy guides the user’s eye to the content that’s most likely to strike a cord with them, such as recommended content.

iOS design - Meditation app UI

The design throughout this iOS app concept is minimalist, using vector images and drawing on negative space to allow the elements room to breathe and improve scannability.

Start prototyping new iOS apps today. Unlimited projects.

cta download

Difference between iOS and Android app design

After exploring the templates, it’s helpful to understand the core design differences between iOS and Android. Though both platforms aim to deliver smooth user experiences, they follow distinct guidelines and design philosophies.

iOS design emphasizes clarity, simplicity, and depth, with navigation often located at the bottom using tab bars, and Apple’s signature San Francisco font adds to this sleek look. Android, meanwhile, embraces customization and tends toward Material Design, which uses layers and shadows to create a tactile feel. Android apps often place navigation at the top and use Roboto font as standard, creating a more dynamic layout with varied color schemes and components.

In reality, designing for iOS means focusing on a streamlined, minimalist approach, while Android allows more flexibility with colors, layouts, and customization options. When you adapt to these unique standards, your app can feel at home on each platform.

Tool and UI kits to design and prototype an iOS App

To bring your iOS app ideas to life, having the right tools is essential. Justinmind is a versatile tool that covers everything from initial wireframes to high-fidelity prototypes, helping you visualize and refine your app’s flow. With interactive features and extensive UI kits, it’s a great fit for designing realistic iOS experiences.

Mobile wireframing is often the first step in app design, where you map out your app’s layout and functionality. Justinmind’s mobile wireframing tools make this process smooth, and you can even download a mobile UI kit to jumpstart your designs with pre-built components.

The iOS UI kit in Justinmind provides a range of buttons, toggles, navigation bars, and other elements specific to Apple’s design guidelines, ensuring your app looks and feels like a native iOS experience. There’s also a dedicated icon kit for iOS, which includes Apple’s signature icons for consistency in style and usability.

These resources offer a strong foundation for prototyping and iterating on your iOS app.

Final thoughts - iOS app design

Designing for Apple’s iOS platform might not be as easy as other OS. However, the rewards of creating a successful app for one of the most popular, if not strictest, OS on the planet pays dividends.

Over the years, there’s been more and more screen real estate to play with. In fact, the display is the device. Designers have the opportunity to create even more immersive user experiences than before. Let our 20 awesome iOS app designs be the inspiration you need to get started.

PROTOTYPE · COMMUNICATE · VALIDATE
ALL-IN-ONE PROTOTYPING TOOL FOR WEB AND MOBILE APPS
Jennifer Pelegrin
In-house Content Writer, cat lover and wanderlust traveler